The sellout has added to the excitement surrounding the release. Customers searching for the product may need to monitor Ulta Beauty’s online inventory and check participating stores for restocks. Availability may vary by shade and location, making it worthwhile to look for preferred colors as soon as they become available again.

The possible launch would build on Rhode’s growing focus on simple, wearable complexion products. Its blush and bronzing sticks helped establish a quick, blendable routine, and a highlighter would complete the trio with a dedicated glow step.